What will the new ePrivacy Regulation change?
Part of this was softly introduced within the GDPR regulations. What’s to be introduced next is the finer tuned laws based on marketing and cookies. A website that has a cookie pop-up explaining the cookies used by the website may still not be protected from this law due to what’s going to be changing.
What will change?
1. B2B marketing
3. Existing customer soft opt-in
5. Legal grounds for processing
6. OTTs and VoIP